Online Reputation Management

The best businesses understand the value of a satisfied customer. As a business owner, you’d notice how only the happiest customers or the most dissatisfied ones leave you a review – painting an inaccurate picture of your business. At Digitally Scrambled, Goa’s leading digital marketing agency, we help you bridge the gap so you don’t have to rely on outliers to tell your story.

Our online advertising agency helps businesses build a reputation on review sites that matter the most to your customers looking for your products and services. This boosts your local SEO so that you are more easily found and trusted. With data that we collect and analyze, you gain more insight to enable you to improve your brand operations while we report and track your customer reviews and interaction on an ongoing basis.

Heard of the quote “Your Reputation Precedes You”?

For better or for worse, the internet has magnified the effects of brand perception. We provide a suite of services to help manage your online reputation in Goa and Mumbai that make brands look great online.

Tell me more!

CASE STUDIES

Didn’t we say we were number crunchers?



Lorem ipsum dolor sit amet consectetur, adipisicing elit. Sed, libero! Officiis aspernatur voluptates, suscipit, harum quas earum non unde fuga id sed possimus minima enim nobis consectetur. Assumenda, veniam id?

Lorem ipsum dolor sit, amet consectetur adipisicing elit. Deleniti quo tempore ducimus voluptatem, expedita nobis optio officia earum, officiis voluptates tenetur cumque sed sint doloribus eius necessitatibus at consequatur qui?
Lorem ipsum dolor sit amet consectetur adipisicing elit. Tenetur quisquam magnam corporis minima culpa cum laudantium qui explicabo, placeat voluptas praesentium fugiat quas. Adipisci eos consequatur vero facere soluta repudiandae.

FAQs

What is Online Reputation Management?

Online Reputation Management or ORM is a proactive approach in monitoring how your business is presented online to your competitors, customers and stakeholders. Today, more than ever, customers look to reviews and the first page of Google to influence their choices. ORM helps control what people see when it comes to making a decision about your business. It tracks what people perceive about your company/brand/product and monitors what’s being said about it online. 

What exactly does ORM involve?

After an audit is conducted, projects can include any or all or the following:

  • Creation and maintenance of social media profiles
  • Development of engaging and relevant content on social media, targeted to your audience 
  • Creation of positive PR
  • Positive profiling on sites that rank
  • Online monitoring for mentions
  • Review management strategy
  • Reporting and measurement of success
How long does it take to fix a damaged reputation?

The idea of repairing a reputation overnight is appealing, but not realistic. Too much SEO work done in a day is quickly flagged by Google as spam or inorganic and we must be safely within the threshold of the online activities that we can perform for a brand per day or per week to keep from being penalized. Every situation is unique and will depend on the severity of damage. When you work with the best digital marketing agency in Goa and Mumbai, you will start seeing results in the first month, but most online reputation can be fully repaired within 6-10 months.

How would my business benefit from working with an ORM specialist?

Thanks to the internet, the vast amount of information available about businesses and individuals is open to heightened scrutiny. A business should be concerned with how it is presented online and an ORM specialist will be able to learn your goals and set you on a bath to achieve them. Whether you want to become a thought leader in your industry, have your product/service rank on Page 1 of Google, whether you want to rebrand and make the World Wide Web remove glaring fingerprints of your previous brand voice and imagery, an ORM company can help.

Is Online Reputation Management bad or illegal?

Many people have the misconception that Online Reputation Management is untruthful and that it entails ‘scrubbing’ search results. In reality, an online reputation company in India promotes good and truthful information about its clients. It’s a form of PR coupled with the knacks of SEO. Information is not removed from Google or review sites, it is merely reorganized to help a brand put its best foot forward. If you do an online search for a specific (long tail) keyword, you’ll find that the information you are looking for will always resurface. 

How should businesses respond to negative reviews?

In a timely fashion, with courtesy, respect and transparency. Ignoring or hiding negative reviews can backfire and cause more damage. A business owner should therefore hire an online reputation management agency in India to manage reviews on a regular basis. In our experience, it is best to wait a couple of days for the disgruntled customer to cool off, before responding online and then taking the discussion to email or private message to discuss in detail and solve in private. Most customers just want their voices to be heard, whereas there are some who are looking for freebies – it pays to know which is which. 

 

Chat with Us
Contact Us