Affiliate marketing is a service where an advertiser offers a reward to a publisher when they generate traffic, leads or sales on behalf of the advertiser. An affiliate marketing agency in India will help increase the sale of products as well as help in boosting brand visibility by exposing your product or service to a new set of audience. 

Affiliate marketing works on a pay-per-action model. In other words, you pay when you get results. When using affiliate marketing, you can choose what you want to pay for – pay per lead, pay per sale, pay per click or pay per action. As your digital marketing agency in Goa and Mumbai, we will manage affiliate marketing for you in such a way that it becomes beneficial for affiliate partners too, so that they find it worthwhile and wish to send more traffic to your website. It is low-risk, more cost-effective and there is clear tracking so you can analyse effectiveness for yourself. 

Just like Pay Per Click Marketing, where you have to pay Google/Facebook for every click plus our management fee for running your campaigns, it is the same for our ASO Services too. Commissions will need to be paid to publishes and over and above that, our management fee for collaborating with possibly hundreds of publishers every month. 

We don’t only work with affiliate publishing platforms but with individual publishers in fashion, ecommerce, tech and a number of other industries. Every brand requirements are different and different publishers work better for a different set of brands. As your affiliate marketing agency, leave it to us to figure out which publishers’ payment structures and commissions work for you, fit into your budget and can offer great ROI. 

In simple words, affiliate marketing is an online strategy where businesses reward an affiliate, also called a publisher, for sending visitors to their website. This often results in sales, inquiries and leads. A brand pays an affiliate when traffic converts into a sale – which is a cost-effective way to sell a product/service and get brand exposure, too.

Affiliate platforms like VCommission, Komli and Commission Junction are the biggest sources of finding publishers. But as your digital marketing agency, we look out for your best interest and don’t rely solely on these. Every product requires a different sales strategy and depending on the brand goals, we choose between an individual publisher like a blogger or a social media influencer – or these platforms – sometimes a mix of both. 

No, most affiliate platforms works on a pre-defined payment schedule which is usually 45 days after the sale in order to protect the brand from order cancellations or spam orders. Get in touch with us to know more about how it works.

Yes, to a certain extent, some things can be automated, but that doesn’t mean that our intervention and supervision isn’t required to monitor metrics. Once we get automated reports, we manually go through them to figure out where a brand needs more focus, what’s working and what’s not.